Multisensory psychology of wine tasting
With Janice Wang
Wednesday Oct 23 2024 6:00 pm CEST
Summary
In wine education and sensory science, we aim to train tasters who can exhibit consistency and accuracy in describing and quantifying aroma and taste. Any deviation from machine-like performance is seen as a flaw, and the popular press is quick to claim “wine experts can’t tell red wine from white wine!”
In this talk, I will address how our senses of vision, hearing and touch can influence our perception of wine, and what this reveals about the way our brains work. The presentation will be grounded in my academic career studying how the concept of flavor is formed via the integration of all the senses.
About the Speaker
Experimental psychologist and computer scientist by training, Janice is an Associate Professor at the Department of Food Science at the University of Copenhagen. Her research examines the role of the brain flavor system and its connection with eating behavior, in order to gain a deeper understanding of why people eat what they do, and to encourage behavior change for a healthier, more sustainable lifestyle. A lifelong lover of wine, Janice is a stage 3 Master of Wine student, certified WSET educator and IWC judge. Her proudest wine moment is leading Oxford to victory against Cambridge in the varsity blind tasting competition (twice).
Other WSG Replays with Janice Wang
Defining 'Complexity'
With Janice Wang